Take it easy on me. I do not know everything you know. Tell me a story. Stories flow into our living rooms. Yet, we struggle to tell stories to one another. Storytelling is a skill you can develop. You need to practice this skill verbally and written. Do you want to change the world? Solve problems? Make a change? Of course, you do. Storytelling is the simplest way to do this.

Start with the problem. What happened to who? Where did it happen? Can you add detail and flavor? Keep it short. Wrap it up. You do not realize you tell a story all the time. Reflect on what you are saying.

Let me give you a personal example. I get this question all the time. How did you and your wife meet? This is my autopilot story mode.

It was a bitterly cold winter night in December. We met at an English bar in South Korea. I walked up to the bar, sat down next to her, and ordered food. We started talking. We’ve been talking ever since.

Simple, right? You were somewhere, something happened, and you changed.

Are you frustrated? Are you struggling to persuade? Reflect and decide if you are telling the whole story. Take it easy on me.

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